Irish Dining
Irish Dining is a promotional and marketing site offering media packages to restaurants around the country. The site offers clients the opportunity the feature in articles and blog posts and related websites.
When my client approached me with her concept for the business she had a loose brief, she asked that the design look elegant, suggest quality and that she favoured an abstract style. An additional requirement for the logo is that it would be easy to add a county name it for when the company expanded to cover more localised areas.
As the name suggests, Irish food is at the heart of the company. While wanting to keep the Irish theme the client and I also wanted to avoid the restaurant cliques. We opted for an abstract looking Celtic symbol as it suggests both a plate, an award, or mark of quality. The client had also mentioned she liked a rose gold necklace that belonged to her late mother which works great with her style requirements of the logo. The 2 weights of the font are minimal and sophisticated.
